Larissa Summers - Sooter Consulting

Their Success Is Not Your Financial Plan

by Larissa Summers | Oct 23, 2026 | Small Business

Small-business owners should learn from each other. I believe that strongly. Some of the best ideas I have used in my own business came from watching what worked for someone else, asking questions, borrowing the good parts, and adapting them. The problem starts when...

Purchase Price Wasn’t the Most Important Number

by Larissa Summers | Oct 9, 2026 | Small Business

ADVISORY IN PRACTICE The Purchase Price Wasn’t the Most Important Number Recently, a client came to me for help evaluating his next business. He already owned a successful company, but changes in his industry made him want to diversify. His goal wasn’t simply to...

The Money Habit & Profit First #4: How long?

by Larissa Summers | Sep 25, 2026 | Profit First

How Long Before Profit First Changes Your Life? This question is the most difficult to answer for my Profit First clients: “When do I feel the difference?” For many business owners there is an overarching anxiety where their personal finances lag behind their business...

The Money Habit & Profit First #3: Profit IS Personal

by Larissa Summers | Aug 21, 2026 | Profit First

Profit Shouldn’t Pay for Your Life My favorite part of the Profit First system is the Profit Celebration. Every quarter, you get to enjoy the results of your hard work. But don’t take this article’s word for it: We have a video on this. In that video, I discuss a...

The Money Habit & Profit First #2: Owner’s Pay

by Larissa Summers | Jul 31, 2026 | Profit First

Profit First: Your Owner’s Pay Account isn’t an ATM. The mechanics of Profit First weren’t new when I started. I had been using the envelope system in my personal life for years during the 2008 financial crisis. If money was meant for groceries, it stayed...

The Money Habit & Profit First #1: Finding your Comfort Point

by Larissa Summers | Jul 3, 2026 | Profit First

In the Profit First world we have this generalized concept: Tie your revenue goals to your personal goals. Go into your personal books and calculate the cost of your lifestyle. That number becomes your revenue goal. This concept is useful for any business owner that...